Canapii attribute ID feature to improve your event experience

Events keep you updated, connect you with experts, and help you learn new skills in today’s fast-paced world. With more events, organizers need to create…

March 22, 2023

- 4 minutes

We’re thrilled to announce a brand-new feature that’s set to revolutionize the way you manage your events! The Attribute ID feature is a game-changer for event organizers who want to provide their attendees with a truly personalized experience. 

In today’s fast-paced world, attending events is an important way to stay up-to-date with the latest trends, connect with industry experts, and learn new skills. However, as the number of events increases, so does the need for event organizers to create unique and engaging experiences for attendees. One way to do this is by utilizing an Attribute ID feature. 

The Attribute ID feature has several benefits that can improve your event experience. Here are some of the ways in which it can help: 

1. Personalized agenda  

With the Attribute ID feature, attendees can create a personalized agenda based on their interests and preferences. This means that they can select the sessions and workshops that they want to attend, ensuring that they get the most out of the event. 

This feature is particularly useful for large events where there are multiple sessions happening at the same time. With so many options, it can be challenging to choose which sessions to attend. However, with the Attribute ID feature, attendees can quickly and easily create a personalized agenda that suits their needs. 

2. Networking opportunities

Networking is a crucial part of attending events. However, it can be challenging to meet new people, especially if you’re shy or introverted. The Attribute ID feature can help by connecting attendees with others who have similar interests and goals. 


For example, if you’re attending a marketing event, you might select “content marketing” as one of your interests. The Attribute ID feature can then match you with other attendees who have also selected this interest, making it easier to strike up a conversation and network. 

3. Relevant content

One of the most significant benefits of the Attribute ID feature is that it can help ensure that attendees receive relevant content. By collecting information about their interests, organizers can tailor the content of the event to meet the attendee’s needs. 

For example, if you’re attending a technology conference and have selected “artificial intelligence” as one of your interests, the Attribute ID feature can ensure that you receive information about the latest developments in this field. 

4. Improved accessibility

Another benefit of the Attribute ID feature is that it can improve the accessibility of the event. By collecting information about the attendee’s needs, organizers can ensure that they provide the necessary accommodations. 

For example, if an attendee requires wheelchair access, the Attribute ID feature can ensure that they are assigned to a wheelchair-accessible room or venue. 

5. Better feedback

The Attribute ID feature can help organizers collect better feedback from attendees. By understanding the attendee’s interests and preferences, organizers can ask more targeted questions about the event’s content and structure. 


This information can then be used to improve future events, ensuring that they are more relevant and engaging for attendees. 

6. Customized marketing campaigns

The Attribute ID feature can be used to create targeted marketing campaigns that appeal to specific segments of attendees. For example, if a company is hosting a technology conference, they can use the Attribute ID feature to target attendees who have expressed an interest in technology or have attended similar events in the past. 

7. Improved sponsorship ROI

The Attribute ID feature can be used to provide sponsors with valuable insights into attendee behavior and preferences. This can help sponsors to create more targeted and effective marketing campaigns, leading to a better return on investment. 


Event organizers want their attendees to feel special, valued, and well-informed about their event. The Attribute ID feature helps achieve this by acting as a personal concierge for each attendee. Attribute IDs can be used as placeholders when creating custom attributes or fields for importing attendees, allowing the event management platform to pull unique information tied to the user viewing the page or receiving an email.

Everyone can benefit from this feature, whether planning a small corporate event or a large-scale conference. It provides event planners with a powerful tool for creating better events, gaining valuable insights into attendees’ preferences, and fostering a sense of community. Attendees, in turn, enjoy a more personalized event experience that feels tailor-made for their interests and preferences.

In conclusion, Canapii’s Attribute ID feature is a revolutionary tool that enables event organizers to gather and utilize attendee information responsibly. With this feature, event planners can craft unique and personalized event experiences that stand out from the rest. The Attribute ID feature is certain to improve the event experience and contribute to its success, regardless of whether you’re an organizer or attendee.

If you’re interested in leveraging this robust new functionality, read more about how to use Attribute IDs in our knowledge base here

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Charya Jayasinghe

Canapii Partner Program Manager

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